Not that I had any doubts, but it turns out the Colbert Bump for Firefox 3 was real! For those not knowing what we are speaking of check out the definition of the Colbert Bump for more information.
Here’s what we did: we looked at downloads of Firefox 3 by users within the U.S. – and then we drilled down to a minute-by-minute view to see what, if anything, could be detected. At minute 23 of the broadcast, Colbert said, “Firefox 3 just got the Colbert Bump.” What happened next?
Check out the timeline graph and just in case you missed the plugtastic segment, here it is again:
